COOKIE POLICY

 

What Are Cookies

A cookie is a small piece of data that a website asks your browser to store on your computer or mobile device. The cookie allows the website to "remember" your actions or preferences over time. Most browsers support cookies, but users can set their browsers to decline them and can delete them whenever they like. In order to improve your experience on Benelli’s website, this site uses cookies. This Cookie Policy describes what kind of information cookies can gather, how we use it and why, sometimes, we need to store cookies. We will also share how you can prevent these cookies from being stored (however, this may downgrade the site’s functionality).

How We Use Cookies

We use cookies, web beacons and other similar technologies (generally known as automatic data collection tools) to remember log-in details, collect statistics to optimize site functionality, improve your user experience and deliver content tailored to your interests.  Cookies, in fact, are mainly used to identify users, remember users’ custom preferences, help users complete tasks without having to re‑enter information when browsing from one page to another or when visiting the site later. Cookies can also be used for online behavioral target advertising and to show adverts relevant to something that the user searched for in the past.

 

Disabling Cookies

You can prevent the setting of cookies by adjusting the settings on your browser (see your browser “Help” section for understanding how to do this). Be aware that disabling cookies will affect the functionality of our website and many other websites that you visit. Disabling cookies will usually result in also disabling certain functionality and features of  this site (as such, you may not be able to use all of the features of Benelli products and services). Therefore, in order to provide you a better customer’s experience, we recommend you not to disable cookies. Nonetheless, you can configure cookies settings by accessing the browser you install to accept, block or delete some or all of cookies (for example, third party cookies). The functions of cookies settings may vary depending on the type and version of browser you install.

 

The Cookies We Set

This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and  to show certain notifications which might only be valid to subscribed/unsubscribed users. From time to time we offer user surveys and questionnaires to provide you with interesting insights, helpful tools, or to understand more accurately  our user base. These surveys may use cookies to remember who has already taken part in a survey or to provide you with accurate results after you change pages. When you submit data through a form such as those found on contact pages or comment forms cookies may be set to remember your user details for future correspondence. In order to provide you with a great experience on this site we provide the functionality to set your preferences for how this site runs when you use it. In order to remember your preferences we need to set cookies so that this information can be recalled whenever you interact with a page which is affected by your preferences.

Overall, in order to enrich and perfect your online experiences, we may use different kind of cookies with different purposes.

  1. We can use cookies that are essential to enable you to browse our website and use its features. We may use them to store your unique sign-up ID number and authentication data on your products. This kind of cookies allow you to visit and move from page to page within Benelli’s website without having to log in again on subsequent visits.
  1. We can use cookies that improve the website’s performance. These cookies collect information about how you use our websites — for instance, which pages you go to most. This data may be used to help optimize our websites and make them easier for you to navigate. These cookies don’t collect information that identifies you. All information these cookies collect is aggregated and therefore anonymous.
  2. We can use cookies in order to improve the functionality of the website and its services. These cookies allow our websites to remember choices you make while browsing. We may use those cookies to maintain your settings and preferences on our products and services, such as your preferred language, location or fonts; by storing the settings in cookies, it is not a necessity to reapply your preferences and settings each time you visit our products and services. These cookies don’t collect information that identifies you. The information these cookies collect will not personally identify you, and they cannot track your browsing activity on other websites.
  3. We can use cookies for targeting and advertising based on your browsing experience on Benelli’s website: we may use cookies to collect data about your use in Benelli’s products and services and identify your interests. Such cookies are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaigns.

 

Third Party Cookies

In some special cases we also use cookies provided by trusted third parties. The following section underlines  third party cookies you might encounter through this site. This site uses Google Analytics which is one of the most widespread and trusted analytics solution on the web for helping us to understand how you use the site and ways that we can improve your experience. These cookies may track information  such as how long you spend on the site and the pages that you visit so we can continue to produce engaging contents.

For more information on Google Analytics cookies, see the official Google Analytics page.
Third party analytics are used to track and measure usage of this site so that we can continue to produce engaging contents. These cookies may track information  such as how long you spend on the site or pages you visit which helps us to understand how we can improve the site for you.
From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.

As we sell products it's important for us to understand statistics about how many  visitors to our site actually make a purchase and as such this is the kind of data that these cookies will track. This is important to you as it means that we can accurately make business predictions that allow us to monitor our advertising and product costs to ensure the best possible price. The Google AdSense service we use to serve advertising uses a DoubleClick cookie to serve more relevant ads across the web and limit the number of times that a given ad is shown to you. For more information on Google AdSense see the official Google AdSense privacy FAQ.

In some cases we may provide you with custom content based on what you tell us about yourself either directly or indirectly by linking a social media account. These types of cookies simply allow us to provide you with content that we feel may be of your interest. Several partners advertise on our behalf and affiliate tracking cookies simply allow us to see if our customers have come to the site through one of our partner sites so that we can credit them appropriately and where applicable allow our affiliate partners to provide any bonus that they may provide you for making a purchase. We also use social media buttons and/or plugins on this site that allow you to connect with your social network in various ways. For these to work the following social media sites including; facebook, twitter, instagram, linkedin, will set cookies through our site which may be used to enhance your profile on their site or contribute to the data they hold for various purposes outlined in their respective privacy policies.

Web Beacons

A web beacon is an often-transparent graphic 1x1 (pixel) GIF or PNG image that is implemented on websites or in an email to measure the effectiveness of campaigns and services. Our service providers may use web beacons to know if you visit certain pages or click links in Benelli products and services. We may implement web beacons in our marketing communications Benelli newsletters to know which communication contents you have clicked or read. We will use the data from web beacons to improve our websites and Benelli products and services.

More Information

Hoping that this policy has clarified things for you and, as previously mentioned, if there is something that you aren't sure about, whether you need or not, it's usually safer to leave cookies enabled in case it does interact with one of the features you use on our site. However if you are still looking for more information,  you can contact us through one of our preferred contact methods. 
Email: privacybenellibike@benelli.com